What integration pattern is recommended to manage frequent updates from a master product catalog stored in an ERP system?

The recommended integration pattern for managing frequent updates from a master product catalog stored in an ERP system involves building a scheduled ETL job to synchronize products on a nightly basis. This approach is appropriate in scenarios where the ERP product catalog experiences regular, but not necessarily instantaneous, updates.

Using a scheduled ETL (Extract, Transform, Load) job allows businesses to batch process these updates, ensuring that Salesforce reflects the most current data without overloading the system with constant real-time transactions. This method is efficient for handling larger volumes of data, as it can process and transform the necessary information during off-peak hours, minimizing any potential strain on system resources.

Furthermore, a nightly ETL job can incorporate data transformation and cleansing processes, ensuring that the data imported into Salesforce is accurate and aligned with business needs. This is particularly important when maintaining a cohesive product catalog.

In contrast, the other options might be suitable for different scenarios but may not be optimal for managing frequent updates from an ERP system. Custom web services may require more development effort and maintenance. Streaming API could be ideal for real-time data needs but might result in unnecessary complexity and performance issues if updates are frequent. Outbound messages could lead to delays or data loss in the event of systematic failures or connectivity issues